“What prompted you to donate?”

I have heard a range of answers over the years. From selfless compassion to some ulterior motive, the reasons behind a donor’s gift can be useful food-for-thought.

  • I believe in you.
  • I believe in what you do.
  • I was asked to donate.
  • Your story inspires me.
  • Your work gives me hope.
  • I have worked in these same trenches. I want to be part of the solution.
  • I want to have an impact.
  • I want to help an organization that helped me.
  • I want an insider’s look at the issue.
  • I want to invest in your community.
  • Giving gives me a personal affirmation of self-worth.
  • My generosity expands my social and/or professional influence.
  • Giving makes me feel good.
  • Giving is a moral obligation.
  • I want to be recognized and acknowledged as a generous person.
  • I want you to [ fill in the blank ] with this money.
  • I want the tax and estate benefits.
  • I want to continue my family’s legacy.

Understanding why someone donates and what that donor would like to accomplish with a gift deepens the connection you will have will that person and opens the door to future gifts.

If this has been helpful to you, please consider making a donation! Your contribution is deeply appreciated and supports all of the free programming at Open Rivers.

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